Filipinos have long been celebrated for their natural beauty, warmth, and vibrant personalities. In recent years, however, there has been a noticeable shift in how Filipinos approach beauty and wellness. From social media trends to celebrity endorsements, it’s clear that staying updated with the latest aesthetic innovations has become embedded in our culture.
Beauty enhancements normalized
We are no longer just following traditional beauty standards. Instead, we are embracing a more modern, sophisticated approach—one that combines science, technology, and a deep understanding of individual needs. Our passionate desire to look good extends beyond vanity. It is now about feeling confident and authentic in our skin, and doing so through effective, safe, and natural-looking treatments.
Host Debbie Then and Dr. Paul Francis Verano
What fuels this quest for self-enhancement? A big part of it is our country’s wealth of medical practitioners and dermatologists who are continuously trained in the latest developments. With expert care readily accessible, Filipinos are fast adopters of new procedures, especially those that promise immediate results with minimal downtime. During economic dips or challenging times, instant gratification trumps lengthy recovery periods for many, making advanced aesthetic treatments more popular than ever. Our culture’s resilience and optimism are reflected in this bold approach to beauty, where looking and feeling good remain priorities regardless of external circumstances.
Renewing beauty techniques
The developing beauty scene in the Philippines has paved the way for new clinics and wellness centers, like RenewPlus Medical Aesthetics in Makati. Opened in early 2024 and located on the second floor of The Lerato, RenewPlus exemplifies the Filipino dedication to merging technology with holistic well-being. It is a go-to place where clients can access a full spectrum of treatments designed not just to enhance appearance but to boost confidence from the inside out. The clinic’s philosophy emphasizes natural results—subtle, effective, and aligned with the emerging era of “undetected aesthetics,” where beauty is more about refinement than dramatization.
An Innovative Sanctuary for Natural Beauty
Co-founded by renowned dermatologist Dr. Paul Francis Verano and businessman John Bilaos, RenewPlus offers a comprehensive menu of services that appeal to a diverse clientele. Walking into the clinic, one immediately senses its commitment to understated luxury. The interior design, created in collaboration with luxury surfaces provider Pieni, features minimalist aesthetics with wood accents and soft finishes, fostering a calming environment. The reception area boasts Archer+ Pietra Intonaco, while the restrooms feature Archer+ Argilla finishes, creating a space that’s both serene and modern. It’s more than just a clinic—it’s a sanctuary designed to promote relaxation and confidence.
At the heart of RenewPlus’s innovative offerings is the use of advanced laser and body treatments, carefully tailored to ensure natural-looking results. Among these are laser therapies, which have become a mainstay in many Filipino beauty routines. Technologies like Hollywood Spectra, Lutronic Ultra, and Potenza RF Microneedling treat skin concerns from deep within, addressing pigmentation, scarring, uneven texture, and aging with precision. The Hollywood Spectra system, for instance, includes peels and toning treatments that brighten scars, deeply cleanse pores, and even out skin tone—all with minimal downtime, making it perfect for busy lifestyles.
Lutronic Ultra, a non-ablative fractional laser, is renowned for revitalizing skin texture and reducing pigmentation without disrupting daily routines. This is complemented by Potenza RF Microneedling, which combines radiofrequency energy with microneedling to tighten and firm skin naturally. For those seeking hair removal solutions suitable for all skin types, the clinic employs the Coolite Bolt, powered by triple-wavelength diode technology for safe, effective, and painless results.
